Safeguarding the champions: How Bodyguard protects PSG’s brand and boosts their social engagement
Success Story

Safeguarding the champions: How Bodyguard protects PSG’s brand and boosts their social engagement

With a large and expanding online community, PSG chose Bodyguard in 2021 to safeguard its 23 accounts across multiple social networks. Delve into the details of this partnership.

Download now

Paris Saint-Germain (PSG) has transformed itself into a global sporting powerhouse, boasting not just a world-renowned football team, but also handball, judo, and esports divisions. Their dedication to excellence on the field, coupled with strategic investments, has propelled them to international stardom.

Recognizing the importance of fostering a strong online presence, PSG partnered with Bodyguard in 2021 to safeguard their social media accounts across major platforms like Facebook, Instagram, TikTok, Twitter, YouTube, and Twitch. This collaboration has proven instrumental in ensuring a positive and secure online environment for the club's ever-expanding digital community.

Safeguarding the champions: How Bodyguard protects PSG’s brand and boosts their social engagement

Clear mission and objectives

PSG aimed to create a positive and inclusive online space for their global fanbase by implementing a real-time, multilingual monitoring and moderation solution with advanced filtering capabilities.

Safeguard their community

PSG wanted to mitigate fraudulent activity by removing repetitive content and scams, ensuring a trustworthy online environment for their fans, streamers and ambassadors.

Foster positive engagement

The club needed best-in-class contextual analysis, considering factors beyond just keywords, to only remove abusive and explicit content without hindering freedom of speech.

Scale their audience monitoring

With a fast-growing community, PSG was looking for a solution that could adapt to their growth, offering multilingual support, and 24/7 real-time decision.

Results speak for themselves

0%
increase in analyzed comments
0%
of all comments deleted
0%
of interactions by new authors
Isabelle Guerin
No sports organization today can afford the resources for manual moderation internally. Bodyguard’s main advantage lies in making our platforms more secure, providing peace of mind, and allowing us to focus on what matters.

Damien Mennechet

Head of Social Media at PSG

Real customers, real results.

Read more success stories
Solutions
Threat MonitoringCommunity ProtectionAudience UnderstandingIntegrations
Helpful Links
SupportTechnical Documentation
About
CompanyCareersMedia KitContact us

© 2024 Bodyguard.ai — All rights reserved worldwide.

Terms & Conditions|Privacy Policy